Who needs this
For organisations that want Copilot adoption to be supported by confident internal users.
It is useful when adoption depends on trusted people inside the business sharing examples, answering questions and feeding back blockers.
A Copilot champions programme helps adoption spread beyond the launch session. We support internal champions with training, coaching and practical resources so they can help colleagues use Copilot well. This gives the rollout a human layer, not just another announcement.
A champions programme works when the champions are supported, not just named. We give them practical examples, a support rhythm and a way to feed back what people are really asking.
A champions programme works alongside Microsoft 365 Copilot training and ongoing Copilot adoption support.
Where momentum drops
- A small group uses Copilot well but others do not
- Staff need peer support
- Rollout needs momentum
- Internal champions have enthusiasm but no structure.
Programme areas
- Champion selection
- Training
- Coaching
- Practical resources
- Office hours
- Feedback loops
You receive
- Champion plan
- Training sessions
- Support rhythm
- Prompt resources
- Feedback approach
- Adoption recommendations.
Outcome
A group of confident internal users who help others adopt Copilot in normal work.
Programme detail
How champions help Copilot adoption keep moving.
Why Copilot champions matter
Champions matter because adoption is social as well as technical. Staff often trust examples from people close to their work more than another central announcement.
What the programme includes
A programme can include champion selection, training, coaching, prompt resources, office hours and feedback loops. The structure is light enough to fit around real jobs.
Choosing the right champions
The right champions are curious, credible and close to the work. They do not need to be technical, but they do need time, support and permission to share practical examples.
Training and coaching champions
Champions need more than enthusiasm. We give them working examples, coaching and a route to ask questions so they can support colleagues without becoming an unpaid helpdesk.
Office hours and feedback loops
Office hours and feedback loops show what people are actually trying, where prompts fail and which use cases need clearer guidance. That evidence helps the rollout improve.
Measuring adoption momentum
Momentum can be measured through examples shared, blockers resolved, teams supported and the quality of questions being asked. It is practical evidence of adoption, not theatre.
What is a Copilot champions programme?
It is a structured way to support internal users who can help colleagues use Copilot more confidently.
How many champions do we need?
It depends on the size and shape of the organisation. A small, committed group is usually better than a large unclear one.
Do champions need to be technical?
No. Good champions understand the work and can help others with practical examples.
Can this run alongside training?
Yes. Champions often work best when they support wider Microsoft 365 Copilot training.
What support do champions receive?
They can receive training, coaching, resources, office hours and a clear feedback route.
How does this help adoption?
It gives staff a practical place to ask questions and see examples from people close to their work.
Related services
Where Copilot Champions Programme connects.
Service map
All services
See Discover, Design, Enable, Automate and Embed in one place.
Related area
Embed
Keep the habits, support and improvement loop alive after launch.
Microsoft 365 Copilot Training
Training that helps staff use Copilot in the Microsoft 365 apps they already work in.
Copilot Adoption Support
A practical route from Copilot licences to confident everyday use.
Prompt Library Creation
A useful set of reusable prompts based on the tasks your team actually does. This gives staff practical starting points rather than a blank box.
AI Office Hours
Regular sessions where staff can bring real questions, failed prompts and awkward use cases. The aim is to help people at the moment they need support.
Next step
Build a champions programme that has a rhythm, not just a name.
Use the consultation to discuss who could champion Copilot internally and what support they would need to be useful.